Funosophy, Inc.
P. O. 41621
Long Beach, CA 90853
562-243-2909

Info@Funosophy.com

Instore Insight Pop The Question Persuasion Power
Speed Select State of the Industry
Toy Tracker Sales Ammunition Survey

Funosophy goes straight to the source to take a big picture snapshot of the toy industry, when kids are at their highest awareness levels of the year! From licenses to toys, more than 2,000 kids ages 6-17 nationwide respond to our holiday survey, sharing their awareness of and desire for the top toys and licenses on the market, favorite retailers, top toy categories and subcategories, and much more!

• Which toy categories are growing and which are waning
• Which SKUs are going to be hottest during the holidays
• Where 50 top licenses are in their lifecycles
• Which retailers kids like best
• What REALLY influences kids' (and their parents'!) purchases
• How to interpret holiday sell-through
• How to make age and gender targeting decisions

The in-depth State of the Industry Report (formerly the Holiday Wish List Report) includes expert insights and year-to-year trend data, helping our clients identify current market opportunities. The Funosophy State of the Industry Report is the only data you'll need for the coming year!

Call 562.436.5251 or email info@funosophy.com for more information

"The results speak for themselves!"
- Jordan Kort,
What Kids Want